Amber Vilhauer – Bestseller Book Launch Blueprint
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Contents
Amber Vilhauer – Bestseller Book Launch Blueprint
Whether you are a fiction or non-fiction author, just starting to write your first book or publishing your fifteenth book, whether you are launching or re-launching…
The BIGGEST mistakes authors make
Not willing to go “all in.”
Not giving themselves enough runway (time) to market and launch.
Spending their time doing all of the day-to-day operations which should absolutely be delegated out to someone else.
Not having a powerful plan that is rooted in proven marketing methodologies.
Not putting aside a bigger budget for the marketing and book launch.
Not treating this book as a product that can be leveraged to absolutely create a 7-figure business.
My BIG Plan?
I plan to free you up to ONLY focus on:
RELATIONSHIPS. One of the two highest and best opportunities for sales success is to ask your network to support your launch. I’ll teach you how to GROW and NURTURE your network with Integrity, NO pressure, and in a way that supports THEIR best interests.
SPEAKING (on and off stages). More podcasting, more video (both prerecorded weekly videos for YouTube 8 months+ out AND especially live streaming), etc. I’ll give you MY protocols for it ALL and put you at ease.
MONETIZING. You absolutely CAN have a profitable launch (and pay back what it took you to get there). In this course, you and I go DEEP on the options you have to make money before, during and after your launch.
What ‘exactly’ is included in the bestseller book launch blueprint course?
MODULE 1: PREPARE
In this module we discuss:
• Dial in your mindset (to go further than most authors will ever go in their sales success).
• Quickly map out your goals (because most have no clue what they are aiming for, which is why their results are puny).
• Consider the team members that must be in place to free you up from doing too much yourself.
• Learn about monetization so you can make back your investment in the book development and leverage new cash flow to grow your company, platform and readership.
• Look at “what’s hot” for bonuses you’ll giveaway to get more book sales (and make decisions on the spot so we can move forward quickly).
• Put on our grown-up pants and document what we are doing and why so your next launch is a breeze!
MODULE 2: PLATFORM
In this module we discuss:
• A website that converts qualified buyers
• A crystalized Customer Journey
• Improved messaging and positioning
• Overcome your lack of enthusiasm about making video online and learn how to scale your impact with this incredible tool (without brain damage)
• Book launch pages (there are 3) that you won’t be embarrassed about
• A simple solution to a “funnel” that makes sense (and works!)
• A process for surveying your audience so you’re creating what they actually want
• A system and procedure to get someone else to do ALL of your low-level Content Marketing for you
• A Content Plan with one year’s of content ideas (no more writer’s block)
• Detailed information on how to hire a Virtual Assistant to free you up
• A vision and plan to get on top-rated Podcasts
• An optimized super-process for Live Streaming which will enable your message and launch to go viral
• A clearer understanding of the role Media and Publicity plays in your launch (and beyond)
MODULE 3: NETWORK
In this module we discuss:
The difference between a high-integrity #1 Bestselling book launch and NOT hitting #1, almost always comes down to… how many people are helping to promote the campaign. It’s time to DIG IN and hustle during this phase of the launch prep.
• Document your entire network without prejudging or making assumptions
• Get email templates so you can confidently do outreach to Influencers and even past Podcasters for easy yes’s
• Learn the timeline and pacing for communication with your network
• Get access to all countdown and reminder email templates we’ve had success with
• Understand how the groundwork you lay now, will be a POWERFUL asset for your future
MODULE 4: LAUNCH
In this module we discuss:
• The final 8-week timeline and all activity that must be accomplished before you launch
• How to build buzz naturally through your platform, and how to get that buzz to go viral and reach other platforms
• The timing between marketing to your own community, managing Influencers and their promotion, preparing to monetize, hosting an online challenge to scale your results, communicating with Amazon and more.
• A 5-email sequence that counts down to your launch day, meant for your own personal email community
• How Amazon sorts (and hides) categories, plus which 2 to choose (the stakes are high!)
• The careful process for Priming the Pump 4-5 days out from launch
MODULE 5: SCALE
In this module we discuss:
• What happens Week One, Month One, Month Six and Ongoing post-launch
• The most common details that are overlooked after a launch
• Lots of ideas and strategies to push your book ongoing and make the MOST out of your launch efforts
• When to consider a re-launch and how the heck that works
• How to truly scale your marketing (grow your social media following, email community, and credibility so you can get more ______ – speaking engagements, product sales, reviews and book sales)
• What to do with other authors and relationship prospects …and more. We finish STRONG in this module. Get ready to make significant progress in your “business growth” with this Bestseller Book Launch Blueprint course!
• Systematizing your marketing, sales and operations (oh boy!)
Proof Content
Sale Page: https://ambervilhauer.com/bestseller-book-launch-blueprint/
Archive: http://archive.is/jGTAb
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